Adult learner recruitment
Emphasize Accreditation and Non-Profit Status With the negative press on for-profit schools and the closing of schools like ITT Tech and Corinthian College, prospects are aware of the risks associated with enrolling at a for-profit school. Schools and students can make better use of technology and take advantage of modern learning methods. When faced with steep targets for enrollment and revenue growth, COE teams turn to a range of adult populations. Adult learners might not be exactly like traditional students, but there are some things that are common across the board. We discovered that adult learners do not tend to like imagining themselves in the classroom. Put bookmarks, brochures, business cards, magnets, etc. Some prospective students research their options for three years and still choose employment over enrollment, while others will move from research to application in three months.
Associate Strategic Analyst, Adult Learner Recruitment Recruitment at EAB
Nontraditional Students: Simple Strategies to Recruit Them
To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. Include Synonyms Include Dead terms. How EAB is helping universities identify and attract right-fit students with techniques borrowed from consumer marketing. There are several places where you can distribute educational information about your programs and schools. Hold a pizza lunch open house where potential learners can come in and speak with current learners. Questions and Activities for Reflection What recruitment strategies have worked most effectively in your agency and why? Recognize the Emotions of Adult Learners and Non-Traditional Students From an emotional perspective, many adult learners do not approach returning to college to complete a degree with the same motivation or enthusiasm of an year old looking for a 4-year residential experience.
Recruitment Strategies | Literacy Basics
Contact Us conted uwosh. Infographic The Complex Adult Learner Journey to Enrollment Finding and enrolling right-fit students for your graduate and online programs is challenging in part because every adult learner has unique motivations, expectations, and timelines. You might consider setting up an entire campaign around this concept, marketing a single week or day as the best time for students to bring their friends to the campus. At EAB, we believe that to fulfill our mission to "make education smarter and our communities stronger" we need team members who bring a diversity of perspectives to the table and a workplace where each team member is valued, respected and heard. This communication could be a monthly or quarterly campaign. Use calls to action that push for personal interactions with supportive admissions staff.
Remember, these prospects may choose to remain anonymous for a long time as they are ambivalent about engaging. They had 15 calls and four drop-ins within the two weeks that they ran the articles in their local paper. Reach out and a member of our team will be in touch. Primarily, the Account Manager supports client relationships in collaboration with and mentorship from the Strategic Leader and performs day-to-day coordination and administration of activities and initiatives in support of client's goals, resources and timeline. Transferred credits mean lower tuition to the prospective adult student.